Art of Uphill - Game Concept

While applying for Cologne Game Lab, we had to create a game concept. The theme was, I believe, democracy.
Uphill is the result of that, a clicker puzzle game that I concepted.

Title screen.

The very beginning of the game, a blank slate.

Some progress has been made, and more people flock to Uphill.

The chief asks the crowd "Do we want love?"

The crowd says "Yes!"

Uphill now has love

A standard playthrough would look like this, where some things fully succeeded while some did not.

A version of a "bad end" where the player made the incorrect choice every time.

This is what a successful playthough looks like, everyone is happy and all options are leveled to their max.